Categories
Net Promoter Score Blog Customer Segmentation Blog Data Driven Marketing Blog

Net Promoter Score – A love story or a waste of time?

Net Promoter Score – A love story? Valentine’s day is upon us and I (like you) have been inundated with loads of promotional messages.  It seems every business is embracing this ‘marketing event‘ to create more business for themselves. Websand is no exception, this is a blog post about finding love. But it is about the […]

Categories
Customer Retention Blog Customer Segmentation Blog Data Driven Marketing Blog Email Marketing Blog Loyalty marketing blog Marketing Automation Blog

Boost sales! Deal with your second sale void

Categories
Customer Loyalty Marketing Blog Customer Retention Blog Customer Segmentation Blog Data Driven Marketing Blog Email Marketing Blog

5 steps to successfully put your customer journey map in play

Categories
Customer Segmentation Blog Marketing Automation Blog

6 certified reasons why customer journey mapping matters

A very warm welcome to you. This might be the start of your Websand customer journey, or perhaps you are well into your customer journey. You’re reading chapter 7 of our email marketing automation blog series, and this one’s a biggie. Over the last couple of chapters, we dug deep into the best practices for […]

Categories
Data Driven Marketing Blog Customer Segmentation Blog Email Marketing Blog Marketing Automation Blog

How to create a killer lead generation programme

Categories
Customer Loyalty Marketing Blog Customer Retention Blog Customer Segmentation Blog Data Driven Marketing Blog

How to calculate Customer Lifetime Value and grow your business

Categories
Customer Retention Blog Customer Loyalty Marketing Blog Customer Segmentation Blog Data Driven Marketing Blog Email Marketing Blog Loyalty marketing blog Marketing Automation Blog

Why you should think about customer abandonment not cart abandonment?

Categories
Email Marketing Blog Customer Segmentation Blog Data Driven Marketing Blog

Is your email marketing strategy insane?

Categories
Email Marketing Blog Customer Retention Blog Customer Segmentation Blog Data Driven Marketing Blog Loyalty marketing blog Marketing Automation Blog

How to structure your email marketing campaigns

Categories
Data Driven Marketing Blog Customer Retention Blog Customer Segmentation Blog Email Marketing Blog

How to create your own marketing event

Categories
Customer Segmentation Blog Agile Marketing Customer Loyalty Marketing Blog Customer Retention Blog Data Driven Marketing Blog

9 ways to segment your customers and drive deeper engagement

Categories
Customer Loyalty Marketing Blog Customer Segmentation Blog Data Driven Marketing Blog Email Marketing Blog Marketing Automation Blog

How to Build Loyalty with Email Marketing and no need for points

Categories
Email Marketing Blog Agile Marketing Customer Loyalty Marketing Blog Customer Retention Blog Customer Segmentation Blog Data Driven Marketing Blog

AB Testing for Email Marketing

Categories
Customer Segmentation Blog

Integration and Segmentation – the key awesome Email Marketing

Integration and Segmentation: Your Awesome Email Marketing BFFs Henry Ford first put the moving assembly line into operation in 1913. This manufacturing innovation slashed production time to less than three hours. It depended on individual workers doing a single task. The parts moved along the line, assembled in isolation until they finished the car. Too […]

Categories
Marketing Automation Blog Customer Segmentation Blog Data Driven Marketing Blog Email Marketing Blog

6 Steps to a Successful Drip Email Marketing Sequence

Setting Up A Drip Email Marketing Sequence We’re big fans of automation here at Websand.  We love the kind of email marketing where customers only receive emails when they need to. They trigger the emails by interacting – or not interacting – with your website. We realise that sometimes that isn’t enough. Or it may […]

Categories
Customer Retention Blog Customer Segmentation Blog Data Driven Marketing Blog Email Marketing Blog Marketing Automation Blog

Build strong customer retention through retain and re-engage email marketing

Categories
Customer Retention Blog Agile Marketing Customer Segmentation Blog Data Driven Marketing Blog Email Marketing Blog Marketing Automation Blog

Getting Subscribers Onboard

Subscribers: Activate! aka Getting Subscribers Onboard Introduction You’ve set up your email marketing software, Websand of course.  It’s connected to your website, using our API, Zapier or our WordPress Widget.  And you’ve got those carefully crafted welcome emails are landing with a digital thud into inboxes. That’s only the start of your journey in email […]

Categories
Customer Segmentation Blog

Find an extra 10% from your email Marketing with the Websand Email Segmentation Wizard

Create your own magic with the Websand Email Segmentation Wizard It’s Friday night. You’ve logged into Netflix and you’re in the mood for a movie. Now, imagine the video streaming giant has thrown all its titles into one list. You only want the horror films but now you’re scrolling through musicals and family comedies. The […]

Categories
Data Driven Marketing Blog Agile Marketing Customer Loyalty Marketing Blog Customer Retention Blog Customer Segmentation Blog Data Protection - GDPR Blog Email Marketing Blog Loyalty marketing blog Marketing Automation Blog Net Promoter Score Blog

Connecting your systems is easy with our Zapier email marketing integration

Categories
Email Marketing Blog Customer Segmentation Blog Data Driven Marketing Blog

Why should you switch to Websand from Mailchimp?

Why should you switch to Websand from Mailchimp? Before we start, we are not about to mud sling. It’s not classy, and it’s not helpful. Instead, we humbly suggest you consider alternatives when choosing an email marketing provider. And email marketing is not dead as some would have you believe. Email is still the primary […]