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Email Marketing Blog Marketing Automation Blog

Why email marketing automation is the ultimate way to 1-UP your business

Why email marketing automation is so important We’ve all attended seminars, workshops, conferences, and online discussions, which focus on improving customer retention, boosting engagement, and getting those all-important recurring sales. And you probably need an extra hard drive just for all of those e-books and checklists promising to demystify email marketing. We’re told the importance of […]

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Customer Segmentation Blog Data Driven Marketing Blog Marketing Automation Blog

Big Answers are more important than Big Data

Get the answers from your Big Data So the pollsters got it wrong when they predicted the Election results. The data they collected gave them the wrong answer. Perhaps they were asking the wrong questions. And, it’s finding the right questions to ask that is really important. The wrong brief usually means the wrong result. […]

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Email Marketing Blog

Grow using the 10 benefits of email marketing for small business