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Data Driven Marketing Blog Email Marketing Blog

Lean Marketing – Lionel Richie Style

Hello…is it me you’re looking for? Did you know that Lionel Richie is a marketing genius?  It’s time to take some data driven marketing lessons from Lionel Richie. Improve how we do things, score some major success and make marketing  Easy…(Like a Sunday Morning)

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Email Marketing Blog

Websands 4C’s of Lean Marketing

I launched this idea as part of a talk at a Lean North East back in October. This also included historic footage of Lisa Simpson creating the Lean Start Up – but that is for another post and is subject to copyright (see the Duffless episode from Season 4).