Setting up a customer centric approach People tell businesses what they want every day, by giving them money. But if you’re business isn’t set up to be customer centric then perhaps you aren’t really taking advantage of all the opportunities that exist. In today’s market place, customers are savvy and can easily digitally educate themselves […]
What’s your best ever email campaign? What you consider to be your best email subject line, may not have given you the best results. It might have been something you were really proud of, it was awesome, really really clever, super personalised and emojii-tastic. But did it perform? The subject line is only is part […]
Data Strategy Lessons from Sport – F1 Sport is a very competitive environment and can be a great source of knowledge to help improve your business, F1 provides some great data strategy lessons. F1 teams make quick data driven decisions. They collect huge amounts of data and use this to make key decisions during races. […]
Unless you avoided the news for the past few days, then you’ll be aware that Rory McIlroy won the Open Championship yesterday. Here are some notes from his success.
Last Friday we registered for #pitch10, as a result on Tuesday we ended up in the Tsunami of noise that followed as a result of the now infamous email to all entrants that didn’t make it.