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Customer Retention Blog Customer Segmentation Blog Data Driven Marketing Blog Marketing Automation Blog

Six steps to creating a data strategy

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Agile Marketing Customer Segmentation Blog Data Driven Marketing Blog Email Marketing Blog Loyalty marketing blog Marketing Automation Blog

Creating Customer Centric Marketing

Setting up a customer centric approach People tell businesses what they want every day, by giving them money. But if you’re business isn’t set up to be customer centric then perhaps you aren’t really taking advantage of all the opportunities that exist. In today’s market place, customers are savvy and can easily digitally educate themselves […]

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Email Marketing Blog

Best email subject line ever?

What’s your best ever email campaign? What you consider to be your best email subject line, may not have given you the best results. It might have been something you were really proud of, it was awesome, really really clever, super personalised and emojii-tastic. But did it perform? The subject line is only is part […]

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Data Driven Marketing Blog Agile Marketing

Data Strategy Lessons from those clever folk in Formula 1

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Email Marketing Blog

Email marketing lessons from Rory Mcilroy

Unless you avoided the news for the past few days, then you’ll be aware that Rory McIlroy won the Open Championship yesterday. Here are some notes from his success.

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Email Marketing Blog

Noise

Last Friday we registered for #pitch10, as a result on Tuesday we ended up in the Tsunami of noise that followed as a result of the now infamous email to all entrants that didn’t make it.