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Getting Subscribers Onboard

Subscribers: Activate! aka Getting Subscribers Onboard Introduction You’ve set up your email marketing software, Websand of course.  It’s connected to your website, using our API, Zapier or our WordPress Widget.  And you’ve got those carefully crafted welcome emails are landing with a digital thud into inboxes. That’s only the start of your journey in email […]

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Customer Segmentation Blog Data Driven Marketing Blog

Identify your customer groups and marketing success will follow

Identifying your customer groups During the Rugby World Cup, our city (Newcastle) was full of fans from all over the world.  People from New Zealand, Samoa, South Africa, Tonga and even as far away as Scotland 🙂 They have been pretty easy to identify. Imagine if all the different customer groups you have in your […]

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Email Marketing Blog

Grow using the 10 benefits of email marketing for small business