Data Driven Marketing Blog Email Marketing Blog

Building a killer Email Marketing Strategy

Make sure you have an Email Marketing Strategy To get the most from your marketing budget, now more than ever you NEED an email marketing strategy. Email marketing is getting more and more sophisticated.  It’s not just about one off newsletters anymore.  It’s about data driven marketing. Sending targeted, highly personalised emails based on the […]

Agile Marketing Data Driven Marketing Blog Email Marketing Blog

How Golf can help you build an effective email programme

Building an Effective Email Programme Sometimes you can find the best lessons in areas that are completely unrelated to your business sector. The golf season is now in full swing (sorry).  I’m watching The Masters at the moment and it has occurred to me that the process of playing championship golf is a very similar to […]