What is Customer Segmentation? Customer segmentation is the process of grouping a company’s variety of customers based on traits they have in common. The purpose… Read More »What Is Customer Segmentation And Why Is It Important In Business?
Which works better? Email Marketing for New Customers or Email Marketing for Existing Customers If you operate a small e-commerce business, you might be scratching… Read More »Email Marketing for New Customers vs Email Marketing for Existing Customers
Email marketing trends in 2021 is a guest post from our friend Ermelinda Maglione at content specialists, Venngage. Email marketing trends in 2021 to boost… Read More »Email marketing trends in 2021 to boost conversion rates
Most businesses are familiar with the idea of email marketing for new customers. But relatively few also understand the full benefits of targeting existing customers. … Read More »Why Email Marketing Works Well For Customer Retention
A very warm welcome to you. This might be the start of your Websand customer journey, or perhaps you are well into your customer journey.… Read More »6 certified reasons why customer journey mapping matters
Getting started from batch to automated marketing messages Moving from one off ‘traditional’ email marketing to creating automated marketing messages can be a daunting task.… Read More »The 3 automated marketing messages you need to be sending
Your customers are the blood that keeps your company going, they are a key asset of your company. No customers = No business. With this… Read More »How To Retain Your Current Customers
If you want to attract the attention of your potential customer, it is a must that you understand how they would react to different marketing strategies. You have to gain an in-depth understanding of your market’s behavior. You would also need an idea about the things that would interest your market. This is where market segmentation would play a role in your marketing planning.Read More »How Customer Segmentation Works?
If you are planning to build a business, then it is vital that you know the important aspects of marketing. Knowing all the basic principles of marketing will help you establish a good brand in the business market. In this connection, you should understand what Market Segmentation is. However, for you to understand market segmentation, you should also understand its core, which is market segment.Read More »What You Should Know About Market Segmentation
Unless you avoided the news for the past few days, then you’ll be aware that Rory McIlroy won the Open Championship yesterday.
Here are some notes from his success.
Boyhood is being raved about as the film of the year. It’s got a load of five star reviews, 99% rating on Rotten Tomatoes, and will be a contender at the Oscars. Now that it’s been labelled as a great thing, it has social proof. People will go and see it.
Last Friday we registered for #pitch10, as a result on Tuesday we ended up in the Tsunami of noise that followed as a result of the now infamous email to all entrants that didn’t make it.
I launched this idea as part of a talk at a Lean North East back in October. This also included historic footage of Lisa Simpson creating the Lean Start Up – but that is for another post and is subject to copyright (see the Duffless episode from Season 4).
